Objective:
Amplify Beardo’s visibility among Indian men and boost grooming product sales through social-first content.

Client Overview:
Beardo is one of India’s top men’s grooming brands with a strong D2C presence and lifestyle image.

Challenges Faced:

• Needed stronger brand recall in Tier 2 & Tier 3 cities

• Low user-generated content (UGC)

• Limited social reviews and testimonials

Our Strategy:
✅ Delivered 150K+ niche male Instagram followers organically
✅ Created high-conversion reels (before-after grooming, beard styling)
✅ 3,500+ 5-star Google & Amazon product reviews
✅ Influencer push with men’s fashion & gym creators

Outcome:
UGC increased 4x, Instagram engagement up by 180%, website traffic from Instagram grew 2.5x, with a 60% spike in conversions during campaign months.